San Francisco
BILLBOARDS &
OOH ADVERTISING


OUTFRONT’s extensive reach in the Bay Area impacts 99% of the 7.6 million residents weekly. This gets your messaging in front of workers in the tech capitol of the world, as well as connecting with the 23 million tourists projected to visit the region in 2025
#2
WALLETHUB.COM, 2024
44
FORTUNE.COM, 2024
1st
FORBES.COM, 2024
CBRE.COM, 2023
Deliver Impact in San Francisco
1. How can advertisers target tech professionals in the Bay Area?
The Bay Area has the highest tech worker density in the United States mostly due to the high concentration of tech and AI companies in the market. These professionals can be reached through our comprehensive digital and static roadside inventory as well as our rail and bus transit opportunities. No matter how these tech professionals travel to work or one of the many tech conventions in our market, we have media that is able to capture their attention on their commutes.
2. Which parts of San Francisco see the highest daily traffic for billboard impressions?
The I-80 and 101 are the two major highways that transports commuters into the heart of San Francisco. Units located adjacent to these major throughfares see the highest daily traffic in our market. From the East Bay, the I-80 crosses the Bay Bridge and passes downtown/financial district creating an OOH area known as the Skyway. The 101 connects the South Bay/Silicon Valley to San Francisco and is known to locals as the tech corridor for the large amount of tech billboards located along that route.
3. What transit advertising opportunities are there in the Bay Area?
With a wide variety of bus and rail inventory available on BART, CalTrain, and VTA, you are able to reach tech professionals as they travel through San Francisco, Peninsula, and Silicon Valley! We also have coverage across the 3 international airports in the Bay Area, including San Francisco, Oakland, and San Jose airports.
4. Are flexible OOH campaign lengths available for Bay Area advertisers?
Yes, campaign lengths will vary based on the marketing objectives of the client and can last as short as 24 hours (if it is digital), or as long as a year if a client perms a unit out. In addition, we have opportunities to run impression-based campaigns on digital for any specific timing that your campaign might require.
5. How long does it take to secure a billboard placement in San Francisco?
The Sales Cycle can range from 48 hours to go live (if it is digital) or up to 2-4 business weeks+ depending on the static asset that is contracted. Do not hesitate to reach out to our team if you have any questions regarding any last minute inquires that require a quick turnaround!
6. What is the minimum run time for outdoor ad campaigns in the Bay Area?
If the campaign is digital, it could be live for 24 hours only. Static campaigns require a minimum run time of at least 4 weeks.
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